a note on soft work

Our Aesthetic Categories: Zany, Cute, Interesting by Sianne Ngai
Our Aesthetic Categories: Zany, Cute, Interesting by Sianne Ngai
Immaterial labor versus the hard, object, product immaterial labor = definition of Marx The zany, relational,  reproductive labor, and the service economy is continually pushing the boundaries between the perceived production - soft work is now the new norm and according to business execs and economists part of "hard" production. New economy reliant upon those elements typically relegated to "soft work". communication, presentation, social (media), relational Think Lucille Ball, Jim Carrey in  The Cable Guy, Richard Pryor in The Toy Sianne Ngai "Our Aesthetic Categories, the Cute, Interesting, and Zany" Constructivist psychology

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